Maison Martin Margiela X H&M.
When I first heard about this collaboration, I wondered what would be the result, and if it would really have the MMM' spirit. I mean, MMM is not really known for being conventional...
And this is why I am glad to see that H&M is taking risk and MMM is keeping its soul.
This time, H&M is really giving the public less aware of designers' work a chance to know it - and purchase it.
I'm curious to see how people not connected with the fashion world will react to this collection and how they're gonna wear it.